27 minutes to order 50,000 vehicles, what is the strongest Xiaomi SU7?

  threemoon28Night,milletSU7announceListed, standard edition21.59Ten thousand yuan,Proedition24.59Ten thousand yuan,Maxedition29.99Ten thousand yuan. Lei Jun called Xiaomi’s standard version,ProAll editions are benchmarked against Tesla.Model
three, andMaxEdition standard PorscheTaycan.

  After months of overwhelming price guessing, it finally came to an end.,The big number that was exposed after the Xiaomi conference showed thatfourminuteoneTen thousand units,27minutefiveTen thousand units.However,5000Yuan Dading depositsevenYou can return it within days. Some people call it "redefining Dading", so XiaomiSU7The big number doesn’t mean that it must be sold that much, but it takes less than half an hour.fiveTen thousand units really set off the super popularity of this car.

  Before the bus arrives, the surrounding area goes first.

  Impressively, XiaomiSU7The price was announced at the end of the conference, but Lei Jun introduced Xiaomi.SU7In the whole process, all kinds of surrounding goods have been exposed one by one, and the price is attached.

  These products includeSU7Physical buttons on the central control panel of499Yuan, intelligent double dial699Yuan, vehicle-mounted wireless charging mobile phone bracket149Yuan, car phone bracket99Yuan, panoramic canopy sunshade299Yuan, Mi Jia front windshield sunshade129Yuan, pickup atmosphere lamp199Yuan, Xiaomi intercom449Yuan, interphone charging seat169Yuan, outdoor Bluetooth speaker699Yuan, back flat bracket set399Yuan, on-boardKSong microphone499Yuan, intelligent fragrance machine set399Yuan, child safety seat headrest149Yuan, trunk storage box399Yuan, front reserve box storage box299Yuan …

  Lei Jun said in an interview after the press conference: "At least one hundred products were distributed tonight. These car-mounted peripheral products are obviously the products of Xiaomi eco-chain enterprises, which is a unique advantage of Xiaomi’s car-making. There are more than 400 ready-made eco-chain enterprises that can help Xiaomi develop peripheral products around cars. "

  Although Lei Jun said XiaomiSU7The pricing is "losing money", but these peripheral products are real high-profit products, and it is foreseeable that XiaomiSU7Our car owners will not be stingy to transform and dress their cars at will through these products. Xiaomi even according toSU7Five different body colors, launched a matching millet phone.

  Ecology, the most unique advantage of Xiaomi Automobile

  As the latest new force to enter the market, XiaomiSU7In terms of main performance and configuration, it is not much different from most new cars of the same class, and it will not feel like a "leading generation". If we compare the performances one by one, we can know more clearly.SU7The strengths and weaknesses of. For example, in the comparison between the main electric performance and the core competing products,SU7Almost all parameters are ahead of Tesla.Model
three
, but there are still some dimensions behind.threeKrypton, which went on sale a month ago.007.

  Compared with the selling point of the car itself, what Xiaomi is most looking forward to is its "people and cars" linkage, that is, the ecological circle built with the car as the core. Not long ago, Xiaomi Group released2023In the fourth quarter of 2008 and the annual performance announcement, Xiaomi mobile phone has been ranked among the top three in the world for three consecutive years, and its monthly users have reached.6.41Billion. In addition, they also revealed thatAIoTPlatform connectedIoTThe number of equipment has increased to739.7Millions.

  In order to cooperate with the new automobile business, Xiaomi’s latest strategy has been upgraded to "the whole ecology of people, cars and homes" and a brand-new operating system has been released.OS”(Xiaomi
HyperOS
)。 The core of the strategy is to provide users with a convenient travel experience by connecting smart devices with cars and making use of their respective advantages and multi-device interconnection capabilities. With the addition of Xiaomi Automobile, Xiaomi’s "all-ecology of people and cars" will be officially closed.

  Xiaomi’s brand user base is unmatched by most car companies. Even Huawei, because it is not built in person, is still not as focused as Xiaomi in the process of transforming devices such as mobile phones and smart homes. Lei Jun even said that it is necessary to "use the pattern of a large technology factory" so that Xiaomi Automobile can perfectly adapt to Apple users.

  Just like XiaomiSU7Our car has not yet been delivered to the users, but all kinds of surrounding areas have been put on sale. Xiaomi car treats and builds its business model from the car home ecology.

  In addition, Xiaomi SU7 will start to deploy MiLM-1.3B locally.Full link large model voice interaction. Intelligence is Xiaomi’s strong point, but in today’s increasingly rolling smart car market, Xiaomi has not yet highlighted its leadership and uniqueness.

  With enough money, the production capacity may be insufficient.

  According to Lei Jun’s previous interview, XiaomiSU7R&D investment exceeds100Billion yuan, more than engineers.3400First name. According to Xiaomi Group2023Annual financial report,2023The cost of Xiaomi car reached67100 million yuan. However, the current financial performance of Xiaomi is very beautiful, as of2023At the end of, Xiaomi’s cash reserve was as high as.1363100 million yuan.

  As a comparison, we might as well look at the cash performance of some new energy car companies. The cash reserve of BYD, a leading domestic new energy car company, is about1091One hundred million yuan; The cash reserves of Wei Xiaoli, a new force in building cars, are as follows573Billion,457Billion and1306.7100 million yuan. According to Geely’s release2023The annual financial report shows that Geely Automobile’s annual revenue is about1792One hundred million yuan, and extremely krypton cash reserves of about55100 million yuan.

  It can be said that Xiaomi Automobile had a solid family background at the beginning of its birth. Holding a solid cash flow, Xiaomi’s entrepreneurial conditions are obviously much better than Xiaomi’s mobile phone, and the code is thick with blood. Lei Jun is ambitious for the future of Xiaomi.

  In terms of production capacity, Xiaomi Automobile Factory is built in two phases, one of which covers an area of about.seventy-two10,000 square meters, with an annual production capacity of15Ten thousand vehicles,2023yearsixCompleted in June. The second phase is scheduled for2024Construction started in 2008,2025Completed in. The short-term production capacity of Xiaomi Automobile may be difficult to meet the high-growth order demand.

  Southern Network, Guangdong Learning Reporter  Xu fanghua

How much is the import of 20 Hefeller versions of Mercedes-Benz Maybach S450?

Promotion Dates: 2021-02-04 to 2022-07-16

20 models of S450 four-wheel drive long axle, foreign original factory installation kit, Mercedes-Benz designated modification factory, Hephele, original parts. The product name is Hephele, and the Mercedes-Benz Maybach S450 adopts a light-colored design, which fully reflects the luxurious beauty of Mercedes-Benz, and the instrument panel is still a dazzling LCD design. Adopt a new Air-Balance air balance system, and provide agarwood perfume for this in-car fragrance component, making the car filled with the charming smell of agarwood. The exhaust pipe is still divided into double-sided and double-sided four-out, no matter which one fits the body better than the current S-class exhaust pipe.

[The consultation phone number is at the bottom of the article, please contact the dealer for details]

 

 HOFELE was born in Stuttgart, the center of the German automotive industry. It has been a company specializing in automotive design and customization for 33 years. It has the car production qualification certification of the German Ministry of Transport KBA, and HOFELE is also the official brand authorized partner of Mercedes-Benz. The innate business sense of machinery has given the Hofele family an advantage in entering the automotive field. In 1974, the Hofele brothers participated in several rallies, and their "HOFELE racing car" with unique body paint always became the focus of the paddock, which laid the foundation for the establishment of HOFELE-DESIGN in the future.

 The HOFELE logo replaces the original three-pronged logo, highlighting its unique custom identity. The specially designed blades and frames for the air intake grille and front bumper change the temperament of the front face of the vehicle. The upgraded B-pillar chrome trim, with silver Mythos multi-frame alloy wheels, makes the vehicle look more sparkling. A high-brightness and sturdy chrome trim runs through the entire rear of the car, and the words "HOFELE" are also engraved on it, ensuring that this HOFELE MAYBACH S450 4MATIC is unique from any angle of the body.

 Open the door, and the chrome-plated welcome pedal with lighting function first comes into view. The car is equipped with luxury configurations such as carefully debugged ambient lights, sunroof, massage seats, and high-end audio. Deep colors and luxurious interior style complement each other. It is worth mentioning that in the design of the seats, HOFELE MAYBACH S450 4MATIC front and rear two-color seats are made of comfortable leather with openings in the middle, and the top-quality Alcantara material is selected to make headrests and floor mats, so that passengers can get a perfect experience when they come into contact with the vehicle, showing their ingenuity. Through the interpretation of aesthetics and luxury style, the outstanding HOFELE luxury custom series has been created together.

The lower part of the new Mercedes-Maybach S450 bumper is decorated with more chrome-plated elements, highlighting its unusual status; the elegantly stretched arched roof contour creates a sense of space, showing a confident atmosphere. With the large wheelbase, the new generation of Mercedes-Maybach S 450 shows the dynamic and elegant temperament. The rear end design of the Mercedes-Maybach S450 is full of domineering and confident style, fully demonstrating the endless power and powerful dynamic performance of the Maybach S 450 sedan, no matter what high-tech drive system is equipped, it can be handled calmly.

Mercedes-Benz Maybach S450 is an ultra-luxury brand under Mercedes-Benz. It currently has a new generation Maybach S 450 4MATIC model for sale in China. The online car market obtained a set of new-generation Maybach S 560 4MATIC model information from the National MIIT. The new Mercedes-Benz Maybach S450 is equipped with a new 4.0T V8 twin-turbo engine, which far exceeds the 3.0T engine carried by the current Maybach S 450 4MATIC.

Maybach, the legendary name, was able to return again because of Mercedes and re-entered the market as a high-end luxury sub-brand of Mercedes-Benz. What remained unchanged was that it was still a top luxury sedan, representing the highest level of the world’s car manufacturing industry. Finally, the key was finally changed, and finally it didn’t have to be the same as the E-Class, C-Class, etc.

Cadillac XT5 price cut in Chengdu, the latest offer 242,700! Limited time special offer

Welcome to [Autohome Chengdu Discount Promotion Channel], bringing you the latest and most affordable car information. At present, the high-profile luxury SUV is giving back to consumers in Chengdu with significant price reductions. It is understood that Cadillac XT5 is conducting an unprecedented promotion, with the highest discount reaching an astonishing 130,000 yuan, making the already competitive starting price 242,700 more attractive. This is an opportunity not to be missed. If you want to seize this offer, check the price of the car and lock in the favorite model, please be sure to click "Check the car price" in the quotation form to get better car purchase conditions.

成都地区凯迪拉克XT5降价来袭,最新报价24.27万!限时特惠

The exterior design of the Cadillac XT5 inherits the luxury and dynamism of the Cadillac brand. The front face is tough, and the family-style shield-shaped air intake grille is used. The chrome decoration enhances the visual impact. The streamlined design of the body shows the combination of power and elegance. The overall style is modern and atmospheric. Whether it is the front or the rear, it shows the unique charm of the XT5. The exquisite craftsmanship of the details all highlights the identity of its luxury car.

成都地区凯迪拉克XT5降价来袭,最新报价24.27万!限时特惠

The Cadillac XT5’s unique design aesthetic is outlined by elegant side lines, with a body length of 4813mm, a width of 1903mm and a height of 1682mm, showing a solid body ratio. The 2857mm wheelbase not only guarantees the spacious space inside the car, but also ensures the driving stability. The tire specifications are 235/65 R18 in the front and 235/65 R18 in the rear, and the delicate wheel design gives the XT5 a sense of movement and power, and it shows more stability and handling performance in driving.

成都地区凯迪拉克XT5降价来袭,最新报价24.27万!限时特惠

The interior design of the Cadillac XT5 is dominated by luxury and technology, highlighting the brand’s consistent exquisite craftsmanship. In the cockpit, the steering wheel is made of high-quality leather, providing a good grip, supporting manual up and down + front and rear adjustment to ensure driver comfort. The 8-inch central control screen is clear and easy to operate. It integrates multiple functions such as multimedia system, navigation and phone, and cooperates with automatic speech recognition control system to provide a convenient driving experience.

In terms of seats, the XT5 uses a combination of imitation leather and genuine leather materials. The seat design is ergonomic. The main and passenger seats are equipped with front and rear adjustment, backrest adjustment, height adjustment and waist support functions, providing ultimate comfort for the occupant. The driver’s seat is also equipped with an electric memory function, which is convenient for the driver to quickly adjust to the ideal position. The second row of seats also supports front and rear adjustment and backrest adjustment, and the rear seats can be proportionally reclined to provide flexible space solutions for passengers and items.

成都地区凯迪拉克XT5降价来袭,最新报价24.27万!限时特惠

The Cadillac XT5 is equipped with a powerful 2.0T turbocharged engine with a maximum power of 174 kilowatts, providing abundant power support for the vehicle. The engine also has a peak performance of 237 horsepower, and with a 9-speed automatic transmission, the vehicle has a smooth power transmission and precise gear shifting experience during driving. The maximum torque is 350 Nm, which allows the XT5 to show good performance in both daily driving and sharp acceleration.

To sum up, as Autohome owners have said, the Cadillac XT5 has won the favor of consumers with its high cost performance, atmospheric and stylish appearance, luxurious interior and rich configuration. The power performance is excellent, the driving experience is excellent, and the price is quite reasonable relative to its excellent performance. Obviously, the XT5 is an unmissable choice for car buyers looking for a high-quality driving experience and practical value.

"Avengers 4" will be re-released, 7 minutes longer than the original, with a surprise after the closing credits

FAW Audi

Chery

Shanghai GM Buick

FAW-Volkswagen

Shanghai Volkswagen

Dongfeng Fengshen

Beijing Hyundai

Lexus

GAC Toyota

FAW Toyota

Changan Suzuki

Shanghai GM Cadillac

GAC Honda

Dongfeng Honda

Dongfeng Nissan

Infiniti

Southeast Motor

Subaru

Dongfeng Yueda Kia

Shanghai GM Chevrolet

Land Rover

Changan Mazda

Changan Ford

FAW Mazda

Dongfeng Peugeot

Dongfeng Citroen

Renault

Shanghai Volkswagen ?koda

BMW Brilliance

Beijing Benz

Pentium

Tianjin FAW

SAIC Motor

Changan Automobile

Geely

BYD

Jianghuai Automobile

Great Wall Motors

Taxi at the North Gate of the Forbidden City picks people "slaughter customers" and says "never use a meter"

  China Youth Network, Beijing, June 23(Reporter, Zhang Ruiyu) At about 5 pm on June 22, a taxi stopped at the entrance of the Palace Museum. The driver stood next to the car with an umbrella and looked in the direction of the Palace Museum from time to time. Nearly 30 minutes later, a reporter from China Youth Network asked the driver if he could go. When the driver learned that the reporter was going to a university near the South College Road, he thought for a while and said bluntly, "This place is too close, I never use a meter," and refused the reporter to ride.

  On the afternoon of the 22nd, Beijing was in heavy rainfall weather. The reporter came to the Palace Museum, and the rain caused some inconvenience to travel. At 17 o’clock, only a few tourists came out of the North Gate of the Palace Museum, which was much more empty than usual.

  A man in white short sleeves, holding an umbrella in his hand, stood next to his taxi parked at the north gate of the Palace Museum and looked in the direction of the Palace Museum. At first, China Youth Network thought that the driver was here to pick up people, but after nearly 30 minutes, the reporter of China Youth Network did not find that the driver had checked his mobile phone and contacted people. Still holding an umbrella and looking in the direction of the Palace Museum.

  A taxi parked at the north gate of the Palace Museum was partially blocked by a tricycle. Photo by Zhang Ruiyu, a reporter from China Youth Network

  The China Youth Network reporter called the driver and asked if he could go somewhere on the South Road of the Academy. The driver thought for a while and confirmed to the reporter whether it was near a certain university. After getting a positive answer, the driver bluntly said, "This place is too close, I never use a meter.", refused the reporter to ride, and looked in the direction of the Palace Museum again.

  Not long after, a black car came out of the Palace Museum. When it passed the white short-sleeved driver, the driver nodded and bent over, made a gesture to please the people in the car, and greeted them with a smile, saying, "I’m waiting for you, I’ll leave immediately."

  Seeing that there were fewer and fewer people at the north gate of the Palace Museum, the group of four foreign-accented women with a child attracted the attention of the white short-sleeved driver. He took the initiative to ask where he was going. One of the foreign-accented women said she was going to a hotel, and a tricycle master next to him said near Wangfujing, "behind the church". The foreign-accented woman asked, "Fifty yuan for one person… with children?" The white short-sleeved driver said "Count". The group left in a car.

  Soon, two more people came to Nanluoguxiang, and the tricycle master said 20 yuan each and took them away.

  Afterwards, a reporter from China Youth Network stopped another taxi. After learning where the reporter was going, the other party bluntly said that the location was too close to be cost-effective, and they were going to get off work. They asked the reporter to walk forward and take the subway.

  On the afternoon of the 22nd, a reporter from China Youth Network learned from Shan Jixiang, the director of the Palace Museum, that the scalpers who sold tickets, small advertising activities for one-day trips, and taxi riders had been rectified and were now almost extinct.

  The China Youth Network reporter contacted the transportation committee. After listening to the reporter’s situation, the customer service of the transportation service supervision hotline told the reporter that they were responsible for recording the information and would transfer it to the law enforcement department for investigation and handling. They would reply to the reporter within 15 working days. As for the penalties for taxi slaughter, they could not judge.

Extreme Krypton 001 FR unveiled and opened the reservation. The first delivery is expected in late October.

On September 1st, Extreme Krypton Intelligent Technology released five core technology evolution achievements at Ningbo International Circuit: Extreme Krypton 001 high-performance version-001fr was officially unveiled; The car is equipped with a four-motor distributed electric drive released in mass production for the first time. The official said that the acceleration of zero hundred is 2.07 seconds; And the torque vector control of the first mass production four wheels is used; Satellite communication technology has also been mass-produced for the first time; In the aspect of energy-supplementing system, extremely charged V3, a charging pile with a single gun peak power of 800kW, has accelerated its evolution.

Screen shot 2023-09-02 7.41.28 am

Source: Extreme official

At the press conference, An Conghui, CEO of Extreme Krypton Intelligent Technology, said: "Extreme Krypton 001 officially launched the push of ZEEKR OS 5.0 version, and the new HMI3.0 was updated and upgraded with interactive experience, landing sentry mode, RSPA remote control direct entry and direct exit parking, door opening warning and many other functions. The extremely high-speed NZP was also officially launched. "

As the pioneer of pure electric hunting coupe, Krypton 001 has a place in the most competitive pure electric market of more than 300,000 by virtue of the value of hunting outfit, the passability of SUV, the space of station wagon and the control of super-running. Based on 001′ s mechanical quality and the product advantage that hunting clothes are all-powerful, extreme krypton 001 evolved to the extreme, and luxury hunting clothes super run 001 FR made its first public appearance.

Extreme Krypton 001 FR turns on the full-stack 800V high-voltage system, which has higher motor output power, stronger charging and discharging ability and higher energy conversion efficiency, matching with 100kWh Kirin battery. According to the official, it only takes 15 minutes to charge from 10% to 80%. At the same time, the four-motor distributed electric drive built by Krypton started mass production, with the performance of 001 FR added, and four high-performance SiC permanent magnet synchronous motors developed by Krypton made its maximum horsepower reach 1265 Ps, and the measured acceleration was 2.36 seconds, excluding the starting time (excluding the starting time: under standard working conditions, excluding the starting time of the first foot). ) Zero-speed acceleration is only 2.07 seconds, and the maximum speed is 280 km/h.

Extreme Krypton 001 FR is a hunting truck that can turn around the tank, and it has a peak torque at the wheel end of over 10,000 Nm. The U-turn of 001 FR tank not only does not pick the road surface, but also can accurately control the direction. Just choose the desired rotation angle, 001 FR can be completed automatically, and the deviation of the center of the circle is less than 20cm when turning around.

On the basis of intelligent drive system, Krypton invented a black technology with pure electrical performance-ZVC Krypton torque vector control. This is the first mass-produced four-wheel torque vector control system, which can monitor the rotating speed of four motors in real time during the whole journey of the vehicle, and accurately distribute and independently control the torque output of each wheel through intelligent algorithms.

Based on ZVC torque vector control, with the 50:50 weight distribution of polar krypton before and after 001 FR, the maximum lateral G value is 1.4 G when 001 FR turns. In addition, in the bottom test of Zhejiang International Circuit, Krypton 001 FR surpassed the fastest mass-produced electric vehicle in the current lap speed list with the fastest lap speed of 1 minute, 37 seconds and 53 seconds, setting a new record for pure electric performance.

More than that, the original factory of Krypton 001 FR has calibrated racing-class high-performance equipment, including Brembo top-class carbon ceramic brake discs, AP track-class ten-piston calipers, KW twisted teeth shock absorbers and other accessories, fully armed high-performance carbon fiber aerodynamic kit and brand-new intelligent driving mode, etc., which will fully stretch the performance of 001 FR. 001 FR is also the world’s first mass production equipped with 8295 intelligent cockpit computing platform. At present, Krypton 001 FR has started booking, with a maximum delivery of 99 units per month. It is expected that the first delivery will be started in late October.

Screen shot 2023-09-02 7.41.44 am

Source: Extreme official

Extreme krypton security re-evolved, and satellite communication technology was put into mass production for the first time in the world. Before the end of the year, 001 FR equipped with vehicle-mounted satellite communication technology will be able to open two-way satellite message and satellite voice call services, and realize sending and receiving messages and satellite calls under the condition of no ground network coverage or damage to the ground network, so as to make travel areas without network signal coverage in the past.

Based on the forward-looking vision of the vast architecture, since the brand was established in 2021, it has adhered to the self-developed, self-built and self-operated ultra-fast charging network. Regardless of scale, performance or core technology, the ultra-fast charging layout of the 800V platform is fully ahead of the industry. As of August 31st, the number of extremely charged stations has reached 348, ranking first in the whole industry, covering 90 cities, with more than 2,000 extremely charged parking spaces.

On the night of the conference, the world’s first extremely charged V3 charging pile was launched, with a single gun with a maximum power of 800kW, a maximum output voltage of 1000V and a maximum output current of 800A, and its core performance set an industry record. By the end of 2023, the V3 will be officially mass-produced, and will be put into use in the first quarter of next year. Extreme Krypton said that the layout of extreme charging is also accelerating. It is estimated that more than 450 extreme charging stations will be completed in 2023. In 2024, it is planned to maintain the speed of "one station a day" and realize the world’s first ultra-fast charging layout under the 800V system.

Starting from September 1st, ZEEKR OS 5.0 officially started pushing. At present, users of Krypton 001 can start OTA upgrade of OS 5.0. These include sentry mode, brand-new HMI3.0, richer cockpit entertainment, more diversified cockpit mode adjustment, and RSPA remote control parking straight in and straight out, door opening warning and other functions. In addition, the OS 5.0 push of Extreme Krypton X is expected to start in September.

In terms of intelligent driving, since the public beta of NZP high-speed autonomous navigation assistance was launched on July 1, the total mileage has exceeded 1.58 million kilometers and the total test time has exceeded 47,000 hours. On September 1st, NZP, an extremely krypton expressway, was officially launched. The first two cities, Shanghai and Hangzhou, were opened, and 17 cities will be opened before the end of the year. The NZP beta of 20 cities will be launched simultaneously before the end of the year.

There is something to play and eat on the New Year’s Eve on the trip.

Source: Guangzhou Daily
This year’s Spring Festival, in response to the call of "celebrating the New Year on the spot", many people canceled their plans to go home for the New Year and stayed in the local area for the New Year. In previous years, I went home for the New Year’s Eve in order to rush to the richest and warmest "New Year’s Eve" of the year. But this year, "New Year’s Eve on the spot", where and how to eat the New Year’s Eve has become a topic of concern to everyone.
The reporter learned that with the changes in people’s consumption habits and needs, under the background of "celebrating the New Year on the spot" giving birth to opportunities in the local tourism market, "Eating New Year’s Eve on the road" has also become a new bright spot-booking New Year’s Eve at local and surrounding destinations can still be happy for the New Year. In the Spring Festival of the Year of the Ox, the Plus version of the "New Year’s Eve" experience has played a lot of new tricks. Under the premise of strict epidemic prevention, what kind of new excitement will the Spring Festival on the tip of the tongue have?
"Hot spring+New Year’s Eve" products are popular.
Hot spring hotel offers many new year dishes.
Taishan kangqiao hot spring
Genting Hot Spring (photo by Guangzhou Daily all-media reporter Luo Lei)
Five-star hotels in the city launched the children’s fun dream Yunbao parent-child room (photo courtesy of the hotel).
Text, map/Guangzhou Daily all-media reporter Chen Weiwei (except signature)
Sweet choice:
Where can I eat the "local New Year’s Eve" dinner?
Recently, an online survey attracted everyone’s attention: the topic of the survey was "Will you eat this year’s New Year’s Eve dinner as a family or alone?" In the survey results, both options are almost equally divided. From our discussion, we can find that for some people who "celebrate the New Year on the spot", this year’s New Year’s Eve has become a sweet option.
Xiao Liu, who works as an art designer in a game company, decided to stay in Guangzhou for the Spring Festival this year. He lives in Changsha and has been working in Guangzhou for three years. Although he booked the high-speed rail ticket home early, Xiao Liu immediately returned the high-speed rail ticket and decided to stay in Guangzhou for the New Year after asking his parents for advice some time ago. "In the past, I used to go home for the Spring Festival every year. Of course, I don’t have to worry about the New Year’s Eve. It’s all prepared by my parents and relatives. I just need to bring a mouth. This year is different, and there is no idea about how to eat the New Year’s Eve. " As a single person, Xiao Liu and several young people in the same situation in the company are also discussing recently. It is better to book a New Year’s Eve package in the surrounding hotels, so that everyone can not only solve the problem of New Year’s Eve, but also play around. Xiao Liu said that the reservation of the hotel New Year’s Eve dinner package will be handed over to colleagues who like to travel to organize. When the time comes, it will be AA, so just follow. "Compared with eating New Year’s Eve alone, it’s better to travel around with colleagues and friends for the New Year. I feel relieved and my parents will feel more at ease." Xiao Liu said.
Even families who have been married in Guangzhou for many years and have children are a little "distressed" when faced with small families hosting New Year’s Eve dinner alone. Shirley, who works in a bank, recently posted a paragraph in a circle of friends: "God, I have to prepare for the New Year’s Eve dinner myself. Who can tell me what to do?" Shirley’s troubles have resonated with many friends. "Usually, you can simply cook for your family on weekends, but the New Year’s Eve should be richer. You can’t make any new tricks by yourself. It doesn’t seem special enough to set up a restaurant for a family of three near your home." Shirley said that in addition to the New Year’s Eve dinner, what to prepare for the New Year’s Eve also made her feel a little confused. I went home with my parents in previous years, and this year my small family celebrated the New Year. I was really a little nervous after being excited.
Market situation: the booking volume of tourism products with the theme of "New Year’s Eve" has increased.
The reporter learned that in the past week, the number of local travel bookings of various travel agencies and travel booking platforms has been rising. People who were in a wait-and-see state have also begun to book local travel itineraries during the Spring Festival holiday, and the booking volume has increased by at least 40% to 50% compared with the previous weeks. On Ctrip’s ticket play platform, we can see that local tours are the mainstay of this year’s Spring Festival activities, and related products are also full of "Nianwei". For example, products such as "Nianwei Private Group" and "New Year’s Eve Private Group", which are independently formed in the local area, are popular. The family can sign up for a group, use the car independently, and enjoy the exclusive driver and tour guide privately, which can not only relax the New Year during the journey, but also satisfy the family reunion dinner and the prosperous New Year.
Zou Qingling, CEO of Lvmama Travel Network, said that tourists pay special attention to such contents as "safety", "taste of the year" and "quality" in the Spring Festival booking. The popularity of wine scenery packages and small package tours for three days and two nights or four days and three nights has greatly exceeded expectations, and "hotel+"packaged products are also popular, such as resort hotel+afternoon tea, hotel+tickets+dinner, hotel+children’s park/museum, etc., which are particularly popular locally.
With the approach of the Spring Festival, the related New Year’s Eve travel packages will be booked one after another, and some New Year’s Eve travel packages with high accommodation quality and relatively high customer unit price will be sold out earlier. It is suggested that citizens with relevant travel needs can arrange the New Year’s Eve trip in time.
The hottest: "Hot Springs+New Year’s Eve" is in short supply and there are many repeat customers.
Huang Jingru, vice president of Guangzhou Travel of Lingnan Holdings, said that during the Spring Festival holiday in 2021, citizens and tourists will pay more attention to the province and Zhou Bianyou, and travel themes such as holiday hotel tours and family-friendly farmhouses will be more popular. Young people who spend the Spring Festival in the local area are more inclined to take advantage of the Spring Festival holiday to "stay at home" in holiday hotels in the province. Fogang Xilegu, Sembora, Zengcheng Sanying Hot Spring, Enping Mountain Spring Bay and Huizhou Longmen R&F Hilton are the hot spring resort hotels that have been consulted recently.
Judging from the feedback from many hot spring hotels in the province, "Hot Spring+New Year’s Eve" is the most popular. Citizens and tourists who have the habit of bathing in winter have chosen to spend New Year’s Eve in hot springs, and the special hot spring food has become a popular choice for New Year’s Eve. Taoran Restaurant, online celebrity Restaurant of Guangdong Hot Spring Hotel, has launched a New Year’s Eve reunion dinner, with up to four kinds of packages to choose from. The combination of dishes not only covers the festive New Year’s Eve dishes, but also matches the signature food with high praise. In order to make it easier for holiday tourists to experience more delicious food, Guangdong Hot Spring Hotel also introduced a set meal coupon for one person in the western restaurant. 58. 68 yuan can enjoy the special food of the western restaurant and can also use it during the Spring Festival.
Mao Chenglin, general manager of Taishan Kangqiao Hot Spring Resort, revealed that the recent booking of New Year’s Eve holiday packages in hot springs is good, and the hot springs have specially arranged singing performances to increase the traditional taste of the year and have a happy New Year. "The tourists who book New Year’s Eve and holiday packages are mainly repeat customers in Guangzhou, Foshan, Zhongshan and Dongguan. Everyone has high requirements for pure spring water, fresh air and healthy food. We will also ensure the quality of service and increase the fun of travel for tourists under the premise of strictly implementing prevention and control of epidemic prevention." Mao Chenglin revealed that at present, nearly 50% of the New Year’s Eve dinner package has been booked, and it is expected to enter the booking peak in the next few days.
Variety: the hotel’s "New Year’s Eve" plays multi-scene services
"Celebrating the New Year on the spot" has given birth to the surrounding hotel fever. The reporter learned from the recent hotel reservation data of Lingnan Holdings Guangzhi Travel that the order volume of hotels in the province for the Spring Festival in the past week or two has increased by 60% compared with last week, and the number of consultations has soared by three times. Many of them have recently booked hotel-related products on New Year’s Eve (February 11) and the first day of the year (February 12), and they have enjoyed higher cost performance while traveling at the wrong peak.
It is understood that in the past week or two, local hotels have launched the "New Year’s Eve" takeaway service, which also provides new solutions for those who "celebrate the New Year on the spot" and eat at home. The reporter learned that in addition to the take-out of potted vegetables in previous years, many hotels have also launched special New Year’s Eve take-out options according to different numbers and taste preferences. Intercontinental Hotels Group revealed that hotels around the group have recently launched their own special New Year’s Eve take-out service, which allows guests to enjoy delicious food at home and also keeps a warm taste for those who stay behind for the New Year. It is understood that some hotels can provide meals for 4-6 people and 8-10 people according to the needs of guests, vacuum-packed, heated and ready to eat at home, or "star chef arrives home" take-away family banquet, professional chefs can cook private delicious food at home, hotel chefs have also accepted nucleic acid testing, and all hotel ingredients have been strictly tested. In addition, the hotel has launched a variety of online chef cooking courses, including homemade snacks, home cooking, etc., with the sales of potted dishes and other new year gift boxes and semi-finished gift boxes, and attached cooking methods, so that guests can easily cook delicious dishes at home.
Recently, in the "Online New Year Festival" launched by Guangzhi Travel, the reporter found that the new year products have not only included products such as grain, oil and rice noodles, imported snacks, etc., but also the New Year’s Eve and potted dishes of major hotels have become hot-selling products. The featured potted dishes and dishes of well-known hotels in China, Liuhua Hotel, Deli Private Kitchen, Jiayi Crown Hotel, etc. are hot-selling, with rich choices.
However, if you choose to eat out on New Year’s Eve, the hotel’s New Year’s Eve has also introduced some new scenes and new ways of playing. Various "New Year’s Eve+Theme Parks" provide more experience environments for New Year’s Eve and meet the needs of parents and children. Guangzhou Poly Intercontinental Hotel said that in order to increase the atmosphere of the New Year, the multi-function hall on the second floor of the hotel will be transformed into a Spring Festival Garden Party on New Year’s Eve. The hotel has carefully prepared a children’s playground for the children, and guests can take their families to play from 3: 30 in the afternoon. There are also many activities at the same venue, such as writing Spring Festival couplets, making Chinese knots, tasting classic snacks such as Sugar-Coated Berry, beef offal, jiaozi and fried piles, and there will be wonderful programs at the New Year’s Eve dinner. According to the hotel, providing guests with a comprehensive and secure dining experience is the first priority. Therefore, the hotel will strictly follow the epidemic prevention guidelines of relevant departments. At that time, it will carry out temperature measurement, information registration and provide contact-free disposable disinfection gel, disposable protective masks and other epidemic prevention items to remind guests to pay attention to social distance and take personal epidemic prevention measures. According to Intercontinental Guangzhou Poly Hotel, the interval between tables in the banquet is one meter, and public chopsticks are provided for each guest. In addition to reserving enough space, the hotel will arrange for the guests to arrive at the hotel at the wrong peak, and choose the guests who are at home for the New Year’s Eve. The hotel provides the whole package service of the New Year’s Eve dinner, aluminum foil boxes, machine seals and insulation bags to ensure that the hot New Year’s Eve dinner is delivered to the guests safely.
Guangzhou Four Seasons Hotel revealed that during the Spring Festival, there will be a traditional China New Year layout in the lobby of the hotel, and a Spring Festival reunion banquet will also be prepared in the Michelin one-star Chinese restaurant. From February 8 to March 7, the invivo conference hall on the 99th floor of the hotel will be arranged as a children’s paradise, equipped with a series of children’s toys and popular game machines, so that children can play in the clouds.
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Hotel upgraded parent-child room features attractive
In this year’s Spring Festival holiday, the trend of consumers’ "hotel vacation" is more obvious. According to data from Ctrip, Shanghai, Sanya, Beijing, Guangzhou, Suzhou, Hangzhou, Nanjing, Dali, Shenzhen and Chongqing are the top ten cities for hotel bookings during the Spring Festival this year. Users who are resident in first-tier and new first-tier cities are more willing to treat themselves and spend the Spring Festival with their families through "hotel vacations".
It is understood that recently, local hotels have attracted local tourists to celebrate the New Year on the spot by upgrading their parent-child rooms, and the design of parent-child rooms has made people shine. Guangzhou Four Seasons Hotel has recently selected the landscape rooms located on the 90th floor and with an area of over 60 square meters, and carried out comprehensive renovation. With the design concept of "Happy in the Cloud", it has created a series of play facilities that are very popular among children. The cloud slide in the parent-child room is a big toy for children to play all day. The bunk bed in the airship cabin is also unique in shape, and there is also a "castle hot air balloon" floating in the air, which is wrapped in a transparent hot air balloon. According to the hotel, the newly renovated parent-child room is designed to cater to the demand of "celebrating the New Year on the spot" for high-end parent-child holidays, because parent-child travel is becoming more and more popular in the tourism and holiday market, and the travel requirements and expectations of high-end family travelers are getting higher and higher.
It is understood that the parent-child room is a characteristic product in the hotel room type, and it is also a product with higher price than other ordinary rooms in the same hotel. Some hotel operators revealed that in addition to promoting parent-child rooms, it is more important to dig deep into the consumption demand points of parent-child consumer groups and expand the experience scenes of parent-child rooms in order to attract more repeat customers of parent-child vacations.
Editor in charge: Han Ruimin
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