分类： 上海品茶工作室

1905 movie network feature August was the first full month of screenings since the theater resumed work, generating many outstanding achievements.The cumulative box office of "Qixi Festival" reached 520 million, becoming a new single-day box office high since the resumption of work; the box office of cinema chains in 2020 exceeded 5 billion; the theater resumption rate was about 88%… The Chinese mainland film market is accelerating its recovery.

The domestic cinema chain in September continued the popularity of August, and there are currently 29 movies confirmed to be set. Start and finish, and it will also ignite the box office battle of the National Day in October one day earlier."Winning the Championship" "Everything is ready, only the east wind", and domestic films can also focus on, and.

Nolan’s previous works have warmed up the market for "Creed", and the introduction films in September are piled up. Except for "Creed", most of them are small and medium-sized works.

The Japanese film "Missy Kumiya Wants Me to Confess," a biopic starring Tom Hanks, the French action film "Cold Storm" starring Jean Reno, and the Italian suspense film "Dead Men Tell No Tales" are all ready to join the fray.

In addition, the live-action version starring Liu Yifei and the classic directed by Takeshi Kitano have not officially announced the specific schedule, but they have basically aimed at September. As the mainland film market continues to improve, there will be more new films airborne in September.

"Win."

Director: Chen Kexin

Starring: Gong Li, Huang Bo, Wu Gang, Peng Yuchang, Bai Lang

Release date: September 30

Recommended index: ★ ★ ★ ★ ★

After more than 200 days of waiting, the Chinese women’s volleyball team is about to return to the throne."Winning the Championship" also fired the first shot of the National Day movie ahead of schedule, and is currently scheduled to be released on October 1Wait for 6 domestic new films to compete for the National Day box office.

The film will lead the audience into the ups and downs of the Chinese women’s volleyball team for more than 30 years, from the Chinese women’s volleyball team’s first World Cup championship to the 2008 Beijing Olympic Games, and then to the 2016 Rio Olympic Games to return to the top of the world, experiencing the fighting spirit of several generations of volleyball women.

In addition to the history of the struggle of the Chinese women’s volleyball team, the drama is also full of points: Gong Li’s "God Restoration" women’s volleyball coach Lang Ping, Lang Ping’s daughter Bai Lang plays the young Lang Ping, active women’s volleyball player Zhu Ting and others really participate, Gong Li and Huang Bo have two powerful moves, interpreting the friendship between enemies and friends.

"Winning the Championship" has long been poised to attract generations of Chinese audiences to cinemas, further contributing to the recovery and warming of the Chinese film market.

The Creed.

Director: Christopher Nolan

Starring: John David Washington, Robert Pattinson, Elizabeth Derbitsky

Release date: September 4

Recommended index: ★ ★ ★ ★ ★

From August to September, "Interstellar" + "Inception" + "Creed", Nolan’s three commercial masterpieces were screened continuously in the Chinese mainland film market, and such a historic scene must not be repeated in the future.

With the word-of-mouth ban on "Creed" lifted, it is clear that this movie will be very "brain-burning"!If Nolan’s suspense is a math problem, and you love solving puzzles, "Creed" will be even more exciting and challenging than "Inception."

The title of the film is the high concept of "time reversal", and the story style also incorporates old-fashioned spy movies. Most media comments say that they can’t understand it after watching it, but is it really that difficult?Maybe "Creed" will set off a crazy "brush wave".　

"Mai Passerby"

Director: Huang Qingxun

Starring: Guo Fucheng, Miriam Yeung, Wan Ziliang, Zhang Daming

Release date: September 17

Recommended index: ★ ★ ★ ★

What is "Mai Passerby"?They are a group of people who spend the night at a 24-hour fast food restaurant. The movie focuses on this group of homeless bottom-level marginalized groups, and is played by a group of familiar Hong Kong stars such as Guo Fucheng and Miriam Yeung.

"Mai Passerby" is based on real-life events in society, telling the story of a group of homeless people who warm each other and help each other, similar to this kind of warm "living beings" movie.

The film won 10 nominations at the 39th Hong Kong Film Awards, and its lead actor Zhang Daming also won the Best Supporting Actor Award. If you like warmth, tearjerker, Hong Kong flavor, and acting, "Mai Passerby" will be a good choice.

"The Mask Hotel."

Director: Masayuki Suzuki

Starring: Takuya Kimura, Masami Nagasawa, Yuki Hamada

Release date: September 4

Recommended index: ★ ★ ★ ☆

"Mask Hotel" is the third installment of the 25-year anniversary of Higashino’s writing, and the novel has sold well in Japan.The movie version features Takuya Kimura as a talented police officer, Kosuke Nitta. When Keigo Higashino conceived of this new hero, he was based on Takuya Kimura.

This is also Kimura Takuya’s first time playing the role of a police officer on the big screen. The film tells the story of Nitta Kosuke posing as a waiter to infiltrate the hotel and track down serial murders with Naomi Yamagishi, the hotel receptionist played by Yami Nagasawa.

Higashino Keigo’s mystery novel, Kimura Takuya and Nagasawa Masami’s partnership to solve the case, just looking at these two points, is enough to attract a lot of fans to the theater.

"A Beautiful Day in the Neighborhood"

Director: Mariel Heller

Starring: Tom Hanks, Matthew Reese

Release date: September 18

Recommended index: ★ ★ ★

"Tom Hanks."An old friend of the Chinese audience, one person can be the propaganda for an entire movie.Tom Hanks was shortlisted for several Best Supporting Actor awards in the North American awards season at the beginning of the year with "A Beautiful Day in the Neighborhood", and was eventually nominated for an Oscar, and his acting was recognized again.

The film is based on true events. Hanks plays the famous TV host Rogers, a reporter who originally wanted to expose his dark side. During the interview, he is gradually influenced by his sincerity and kindness, and a friendship story gradually unfolds.Fans of Tom Hanks and biopics should not miss it.

　"Dead Men Tell No Tales."

Directed by Stefano Mortini.

Starring: Ricardo Camacho, Liam Leone.

Release date: September 18

Recommended index: ★ ★ ★

Compared to the title of "Dead Men Tell No Tales", which would be confused with a bunch of Hollywood lousy batches, "Italian Edition" will make everyone more familiar.

The original Spanish film "Invisible Guest" once landed in domestic theaters in 2017, harvesting 172 million yuan at the box office. Douban scored as high as 8.8 points and squeezed into the top 250 list of Douban movies. It is a widely recognized suspense masterpiece, and the Chinese version of "Invisible Guest" is also in preparation.

Faced with this subsequent global suspense big IP, the Italian version copied the original movie almost exactly. If you want to follow the suspense plot to reverse, reverse, and reverse, you can go to the theater to experience it again.

"My girlfriend is a robot."

　Director: Wang Weicheng

Starring: Bao Bell, Xin Zhilei

Release date: September 11

Recommended index: ★ ★ ★

The film is based on the 2008 Japanese version of "My Robot Girlfriend," in which Ayase Haruka and Koike become Shin Chi-lei and Baobel in the Chinese version, with a stronger comedy element.Xin Zhilei plays the first day of the robot, who is tasked with saving the human Fang Yuan played by Bao Bell. The two live together in the interaction mode of "my savage girlfriend", from constantly making jokes to finally showing love.

Science fiction + love, this film is also known as "the first comedy released in China in 2020". Also, it’s been a long time since we laughed in the theater last time.Then, the comedies "My Hometown and Me" and "Home at One" will make their happy debut on National Day, presumably making us continue to laugh!

Last night, our country successfully launched the first solar exploration science and technology test satellite "Xihe" at the Taiyuan Satellite Launch Center, marking our country’s entry into the era of "sun exploration". The full name of "Xihe" is the solar H α spectral detection and double super platform science and technology test satellite. What is H α? What does "double super" mean? What mysteries can this satellite detect about the sun? Jiefang Daily Shangguan News reporter interviewed Shi Wei, director of the Shanghai Planetarium Network Science Department.

The radiation that jumps from the third floor to the second floor is Hα

Hα, pronounced the "hydrogen alpha coefficient," refers to a spectral line of a hydrogen atom with a wavelength of 656.281 nanometers, which lies in the red range of visible light. What is a hydrogen atomic spectral line? According to the Bohr model of the atom, electrons do not move around the nucleus in a specific orbit within the atom, Shi Wei explained, but in an "orbit" with a quantized distribution of energy.

The so-called quantum is the inseparable smallest unit of a physical quantity. A physical quantity is quantized if it cannot be changed continuously and can only take some discrete values. It is like taking a staircase, we can only climb one step, not half. Scientists have found that many physical quantities in the microscopic world are quantized. For example, the energy of electrons in hydrogen atoms can only take one basic value – 13.6 electron volts or its 1/4, 1/9, 1/16, 1/25, etc., but not 2 times or 1/2, 1/3.

There are countless energy levels outside the nucleus of a hydrogen atom, and each energy level can be regarded as an orbital, and the energy levels are discontinuous and uneven. Although a hydrogen atom has only one electron, it can appear at any energy level and can transition between energy levels. Electrons jump from energy level "n = 3" to "n = 2", releasing light of a specific energy, which is the Hα emission line.

Electrons jump from energy level n = 3 to n = 2, releasing light of a specific energy, which is the H alpha emission line. (Source: Wikipedia)

"You can think of the orbit of an electron outside the nucleus of a hydrogen atom as the various floors of a building. The ground is the nucleus, and each floor is an energy level. From the bottom to the top, it is marked with n = 1, n = 2, n = 3, and so on." Physicists refer to the spectral lines emitted by electrons that jump from the third floor and above to the second floor as the "Balmer system" (named after the physicist John Balmer), Shi Wei said. The radiation that jumps from the third floor to the second floor is called Hα, from the fourth floor to the second floor is called Hβ, from the fifth floor to the second floor is called Hγ, and so on.

Red light H α is the brightest hydrogen spectral line in the visible spectrum. By observing this band of light, astronomers can understand the atmospheric characteristics of the solar spherical and chromospheric layers, as well as atmospheric activities such as solar prominences, and analyze the changes in atmospheric temperature, speed and other physical quantities during solar outbursts, so as to deeply study the dynamic process and physical mechanism of solar outbursts.

Full-time faces in the Hα band (Photo by Alan Friedman)

Double super platform technology has broad application prospects

The "Xihe" satellite adopts a "dual super" satellite platform design with ultra-high pointing accuracy and ultra-high stability, which greatly improves the pointing accuracy and attitude stability of the load.

In this regard, Shi Wei explained that a satellite generally consists of a platform and a load. The satellite platform is responsible for the system service and guarantee of the entire satellite, including control, propulsion, thermal control and other systems. The load is the detector that performs scientific tasks, such as CCD cameras, particle detectors, magnetometers, etc. Traditional satellite designs directly connect the load to the platform, and the directivity and stability of the load are completely realized by the platform. However, the platform is "dynamic" and the load is "static" – when the satellite is in orbit, the micro-vibration of the platform cannot be avoided, and the load needs to be accurately pointed at the target at all times, so the pointing accuracy and stability of the load are always restricted by the vibration of the platform.

In order to solve this contradiction, the satellite development team made an innovation in design, dividing the satellite platform into two cabins – the platform cabin and the payload cabin. The platform cabin contains the structure subsystem, the integrated electronic subsystem, the measurement and control subsystem, the data transmission subsystem, the power subsystem, the attitude and orbit control subsystem, the electric flotation control subsystem and the cabin connection unlocking subsystem. The payload cabin contains the structure of the payload cabin, the integrated electronics of the payload cabin and the load. The effect of "dynamic and static isolation and leader/follower coordination" is achieved by using electric flotation control between the two cabins.

Dual Supersatellite Load Design (Source: School of Astronomy and Space Sciences, Nanjing University)

Using this "airframe anti-shake" technology, the directivity and stability of the payload are improved by 1-2 orders of magnitude compared with traditional satellites, which will make the "Xihe" more accurate and stable when "taking pictures" in space, and obtain higher-quality images.

In the future, the dual super platform technology will be widely used in space missions such as high-resolution ground detailed investigation, large-scale three-dimensional mapping, and exoplanet discovery, which is expected to promote the leap-forward development of space science and technology implementation in our country.

Text | Zhou South Tour

On the evening of August 30, Sailis Group joint stock company (hereinafter referred to as Sailis) released the 2023 semi-annual report. From January to June, the company achieved revenue of 11.032 billion yuan, a decrease of 11.14% year-on-year; deducting non-attributable net profit – 1.344 billion yuan, the loss decreased by 22.18% year-on-year. In addition, Sailis plans to promote the listing of Chongqing Ruichi Automotive Industry Co., Ltd., a wholly-owned grandson company of the company.

Three-year loss

Sailis, founded in 2016, formerly known as Chongqing Xiaokang Industrial Group joint stock company (hereinafter referred to as Xiaokang shares) is a technology-based manufacturing enterprise in Chongqing with new energy vehicles as its core business.

Over the past 20 years, Xiaokang shares have gained a place in the lower-tier market with brand cars such as Dongfang Xiaokang. With the revolutionary transformation of the automotive industry to electrification and intelligence that has not been seen in a century, the layout of new energy tracks has become inevitable.

In 2016, the predecessor of Cyrus, Jinkang New Energy Vehicle, was established. In 2020, Cyrus launched the first new energy vehicle, Cyrus 5, which was not welcomed by the market. It was not until 2021 that it joined forces with Huawei to launch the first cooperative model, Smart Choice SF5, and Jinkang New Energy Vehicle "became an instant hit".

The following year, Jinkang New Energy Vehicle renamed itself Cyrus and partnered with Huawei to launch the AITO new energy vehicle brand, targeting the high-end market.

With M5, EV and M7 models, it became a dark horse for the new forces of car manufacturing in 2022. That year, after the first new car in the world was launched, the monthly sales quickly exceeded 10,000, and in less than 10 months, the cumulative sales reached 75,000.

Q Jie series is a new energy brand jointly launched by Huawei and Cyrus, and it is also the core product of Cyrus.

According to the data, the cumulative production and sales of new energy vehicles of Sailis in 2022 were 130132 and 135054, respectively, an increase of 233.63% and 225.9% year-on-year. Among them, the production and sales of Sailis Automobile-Wenjie series cars were 83701 and 80041, accounting for more than half of the production and sales in 2022.

However, since 2020, Cyrus has been in a state of loss, accumulating more than 8.60 billion yuan. Since the beginning of this year, due to various factors, the sales volume of the world has continued to be sluggish, and the cumulative sales volume in the first five months has only 20,000 more than…

On July 15, Sailis announced that the net profit of non-return to the parent in 2023 is expected to be between – 1.93 billion yuan and – 1.80 billion yuan. The production and sales report data of the month is also not good. The sales of new energy vehicles decreased by 47.83% year-on-year, and the cumulative sales of 51,734 vehicles throughout the year decreased by 12.19% year-on-year.

In this regard, Sailis said that it was affected by the user wait-and-see sentiment caused by the overall promotion of the automotive industry in the first quarter of 2023, as well as the release of the M5 smart driving version in the second quarter.

However, Soochow Securities believes in the research report that the second quarter user wait-and-see mood fades, the release of the M5 smart driving version and the start of delivery will resonate and drive the second quarter sales.

As expected, the financial report shows that the sales of new energy vehicles in the second quarter increased by 24.30% compared with the previous quarter; revenue decreased by more than 20%.

Deepen cooperation and enrich product matrix with innovative technologies

With the launch of models such as the AITO M5 Smart Driving Edition and the new M7 Grand Five-Seater Edition, as well as the increase in overseas sales and the decrease in raw material prices, Sailis said that sales and profitability are expected to further improve in the second half of the year.

In fact, the poor data does not mean that Cyrus is inactive. Since the beginning of this year, Cyrus’s new products have been launched at an accelerated pace, and the product matrix has continued to enrich.

On May 27, AITO asked the 100,000 car in the industry to roll off the production line, and it became the fastest new energy vehicle brand to achieve this goal in 15 months. In June, the M5 smart driving version jointly designed by the company and Huawei started national delivery, taking the lead in realizing high-speed and urban high-level intelligent driving functions that do not rely on high-precision maps.

On August 26, the new M7 five-seat version made its debut at the Chengdu Auto Show and opened for small orders. It will be officially released and delivered on September 12. The car features a large space and flexible layout.

Previously, the company announced the signing of a deepening joint business agreement with Huawei and the establishment of a joint sales and service working group, adding another milestone to the long-term and in-depth cooperation between the two parties. Focus on strategic cities, optimize sales channel construction, and build a delivery and service network.

Establish strategic partnerships with leading suppliers such as Wencan and Bosch, as well as the China Automotive Center, to jointly promote the high-quality development of the industry.

In terms of research and development, Cyrus continues to maintain high investment in core areas and continues to attract professional talents.

As of June this year, the company had 3,741 authorized patents; from January to June, 315 new authorized patents and 1,058 new patent applications were added, maintaining an industry-leading advantage in the fields of system architecture, intelligent manufacturing, and product quality. During the reporting period, R & D expenses increased by 16% year-on-year.

It is worth mentioning that Sailis said in its semi-annual report that it plans to introduce one or more important partners in the industrial chain and industrial funds as investors through capital increase or equity transfer for its wholly-owned grandson company Chongqing Ruichi Automotive Industry Co., Ltd. at a price of not less than 10 yuan per 1 yuan of registered capital, and choose the opportunity to go public.

According to the financial report, Ruichi Electric was established in September 2003 with a registered capital of 200 million yuan and is registered in Fusheng Town, Jiangbei District, Chongqing.

As of the end of June, its total assets 2.007 billion yuan, net assets 449 million yuan; 2022 and the first half of 2023 respectively to achieve operating income of 2.76 billion yuan and 1.021 billion yuan, net profit of 130 million yuan and 2641.40 yuan.

Sailis said that Ruichi Electric focuses on the electric commercial vehicle business, which is separate from the company’s electric passenger vehicle business. This move can optimize the company’s strategic layout and business structure, further strengthen the financial strength of Ruichi Electric, accelerate its Product Research & Development, market and channel construction, and enhance its core competitiveness and sustainable development vitality.

　　At such a time node, it is more appropriate and necessary to discuss and summarize the implementation effect of the new special car policy.

　　It has been half a year since the implementation of the new car-hailing policy in Guangzhou. Recently, the Guangzhou Public Culture Observatory held a special seminar on the implementation effect of the new car-hailing policy in Guangzhou, inviting deputies to the National People’s Congress, members of the Chinese People’s Political Consultative Conference of Guangdong Province, deputies to the National People’s Congress and relevant lawyers and experts to put forward suggestions on the implementation of the new car-hailing policy. The seminar also released the "Evaluation Report on the Implementation Effect of the New Car-hailing Policy in Guangzhou" (hereinafter referred to as the "Report"). (Nanfang Daily, June 19)

　　The implementation of the new policy on online car-hailing in Guangzhou for half a year means that both the online car-hailing market and passengers have completed the running-in and adaptation to the policy. At such a time node, it is more appropriate and necessary to discuss and summarize the implementation effect of the new policy on special cars.

　　The "Report" shows that due to the decrease in vehicles and drivers, it is "difficult" and "expensive" for citizens to take a taxi. The survey data shows that during the morning and evening peak driving period, the average waiting time for calls from Guangzhou citizens has doubled, and more than 40% of the demand for ride-hailing calls cannot be met. At the same time, the distance and time for receiving orders for vehicles have also increased significantly. According to incomplete statistics, the average waiting distance is more than 1.5 kilometers, an increase of 35%. The decrease in vehicles and drivers, in addition to the decrease in subsidies for online car-hailing platforms, is obviously directly related to the New Deal, which has raised the entry threshold for online car-hailing and restricted the market supply of online car-hailing.

　　According to the Guangzhou Municipal Traffic Commission, as of June 8, 2017, Guangzhou has issued 2467 online car-hailing driver licenses; received 9,853 applications for online car-hailing vehicle transportation licenses (based on the number 500,000 registered online car-hailing drivers, the application ratio is less than 2%). With the gradual implementation of the new policy, more online car-hailing cars will withdraw from operation, and the trend of "difficult" and "expensive" may further intensify.

　　For example, the average daily passenger traffic of taxis in Guangzhou has rebounded from the lowest point of 1.54 million passengers to the current 1.71 million passengers. But taxis are obviously unable to fully digest the social travel demand transferred by the new policy of online car-hailing, and they are also facing the hidden danger of declining service quality. Just recently, the Guangzhou traffic law enforcement department informed the media of the investigation and punishment of taxi violations. Since 2017, Guangzhou has investigated and dealt with 4,868 cases of various taxi violations, an increase of 67.2% compared with the same period in 2016. The sharp increase in the number of taxi violations, in addition to the reason of lax management, some online car-hailing drivers joined the taxi industry in the form of "non-editor" because they did not meet the requirements of the New Deal, and the decline in the market "catfish effect" caused by online car-hailing, I am afraid it is also very important. In fact, the number of "non-editor" drivers who violated the rules accounted for the highest proportion of the total number of taxi violations.

　　From the above, it can be seen that the impact of the new policy on online car-hailing is all-round. From changes in the way passengers travel, to the supply of the online car-hailing market, to the regulation of the taxi market, it can be said that the whole body is affected. This also inspires that the evaluation of the social effect of the new policy on online car-hailing should have a "global perspective". The high threshold for online car-hailing is mainly based on security considerations, but as experts have pointed out, the guarantee of security can be fully leveraged by Internet technology, without having to rely too much on access barriers. For example, the inspection of the driver’s own quality can be carried out by the financial credit information system and the public security identity management system and the third-party platform integration for information sharing and identification; the safety of the transportation vehicle condition should be reviewed by the public security vehicle management department’s annual review system and the third-party platform integration for information sharing and identification; the safety of the driver’s driving process and behavior can be confirmed by the collection of the driving process data (including facial recognition, etc.) and the collection of passenger opinions.

　　The new policy of online car-hailing has triggered a chain reaction, and Guangzhou is not an exception. In some places, due to strict restrictions on household registration, license plates, displacement, wheelbase, etc., "difficult to take a taxi" and "expensive to take a taxi" have shown signs of re-emergence, and "black cars" have become more and more. Not only will passenger travel needs and user experience be affected, but the management cost of the market will also increase. When evaluating the social effects of the new policy of online car-hailing, only by taking these factors into account can a more objective evaluation be obtained. With the end of the running-in period between the new policy of online car-hailing and the market, it is necessary for all localities to examine what changes the new policy of online car-hailing has brought to people’s travel, and how much sense of gain the people really enjoy.

In the rapid development of the automotive industry, hardcore SUVs have always been an indispensable part of the market, winning consumers’ love with their powerful performance and unique design. However, with the deepening of environmental protection concepts and the continuous progress of new energy technologies, traditional hardcore SUVs are facing the challenge of transformation and upgrading. It is against this background that Deep Blue Auto, with its innovative super range extension technology and unique design concept, launched the Deep Blue G318, a true sense of technology new hardcore SUV, designed to bring users a new driving experience and travel mode.

On March 18, 2024, Deep Blue Automobile held the "Deep Blue G318 Experience Day and Deep Blue Super Range Extension Technology Evolution Day" event at Chengdu Dong’an Lake Sports Park. At this event, Deng Chenghao, CEO of Deep Blue Automobile, showed the world the style of Deep Blue G318 and introduced Deep Blue Super Range Extension 2.0 technology in detail. This technology not only marks the technological breakthrough of Deep Blue Automobile in the field of new energy, but also points out a new direction for the development of hardcore SUVs.

The design team of the Deep Blue G318 drew inspiration from Cyber metal and rough stone cutting to create a unique Starship look. This design is not just for aesthetics, but also for lower drag coefficient and higher passability. The interior of the Deep Blue G318 also uses Cyber mechanical elements and a modular functional structure to create a futuristic luxury cockpit, providing users with a comfortable and technology-filled driving environment.

In terms of comfort, the dark blue G318 adopts dual fork arms + multi-link + R-EPS steering system, as well as air suspension + CDC technology, to ensure the stability and comfort of the vehicle under various road conditions. And its space design breaks through the limitations of traditional hard-core SUVs. Not only is the body size large, the rate of room acquisition is high, but also it provides flexible space layout and rich external expansion functions, making the G318 a true mobile home.

The energy consumption performance of the Deep Blue G318 is equally impressive. The Super Range Extension 2.0 technology enables the car to achieve low fuel consumption and long battery life while maintaining strong power. This performance is achieved thanks to the continuous innovation of the Deep Blue car in battery safety technology. The application of the Golden Bell Battery 2.0 technology ensures the safety of the battery and allows users to enjoy the pleasure of driving with confidence.

Deep Blue also set up a self-driving tour club for the G318 model and recruited 318,000 members. These members can not only enjoy a wealth of travel packages and VIP services, but also have the opportunity to participate in the long-distance crossing of National Highway 318 organized by Deep Blue Car. These activities not only provide users with more driving pleasure, but also further demonstrate the hard-core strength and comfortable experience of Deep Blue G318.

If the price of the Deep Blue G318 starts from 250,000, it will undoubtedly reshape the competition landscape of the hardcore SUV market. The hardcore strength, new hardcore styling, comfortable driving experience, spacious space and low energy consumption performance of the Deep Blue G318 have made it a new star in the hardcore SUV market. With the G318 model, Deep Blue Auto not only demonstrates its deep strength in the hardcore SUV field, but also brings new travel options to users. With the global debut of the Deep Blue G318, we have reason to believe that it will become a new benchmark in the hardcore SUV market and lead the new trend of future travel.

The appearance of the Deep Blue G318 is not only the release of a new model, but also the deep understanding and exploration of the future travel mode of the Deep Blue car. The launch of the Deep Blue Super Range Extension 2.0 technology not only solves the high energy consumption problem of traditional hard SUVs, but also provides a new driving experience. The design concept and technological innovation of the Deep Blue G318 are showing us that the future hard SUV will no longer be a single performance display, but a perfect combination of technology and comfort, environmental protection and performance.

The design concept of the Deep Blue G318 stems from a deep understanding of nature and the universe. The design language of Cyber metal and rough stone cutting makes this car not only visually stunning, but also extraordinary performance in actual use. The interior design of the Deep Blue G318 is also full of futuristic sense. The use of Cyber mechanical elements and modular functional structure makes the cockpit not just a place to drive, but also a place to enjoy technology and comfort.

In terms of power system, the dark blue G318 adopts a dual-motor four-wheel drive design, which makes the vehicle maintain good driving performance under any road conditions. And its super range extension 2.0 technology has raised fuel efficiency to a new height, achieving an amazing efficiency of 3.63 kWh of electricity generated by 1L of oil. This not only greatly reduces the cost of use for users, but also contributes to environmental protection.

The space design of the deep blue G318 is also commendable. The load-bearing body and the super-long wheelbase of 2880mm provide users with a spacious riding space and abundant storage space. And its unique extension space design makes the G318 a mobile home, whether it is outdoor adventure or daily travel, it can meet the needs of users.

The safety of the Deep Blue G318 is also a major highlight. The application of the Golden Bell Battery 2.0 technology ensures the safety of the battery, allowing users to enjoy the pleasure of driving with confidence. The Self-Driving Club of Deep Blue Car provides users with more driving pleasure and VIP services, allowing users to experience the intimate service brought by Deep Blue Car while enjoying driving.

Overall, the release of the Deep Blue G318 is not just the launch of a new model, but also a profound exploration and innovation of the future travel mode of the Deep Blue car. The design concept, power system, space layout and safety of the Deep Blue G318 are all showing us that the future hardcore SUV will be a brand new concept, which perfectly combines technology, comfort, environmental protection and performance to bring users a new driving experience. With the global debut of the Deep Blue G318, we have reason to believe that it will become a new benchmark in the hardcore SUV market and lead the new trend of future travel.

[Unfold]

Text/Lu Shiming

Executives "talk to each other" at the car launch conference, or it will become a normal state of the industry.

Not long ago, Huawei held the HarmonyOS Ecological Spring Communication Meeting and released a number of new products. At the press conference, Yu Chengdong, managing director of Huawei, BG CEO, chairman of BU, Huawei’s smart car solution, and Yin Tongyue, chairman of Chery Automobile, released the first smart car, Zhijie S7, for the second time.

It is understood that the newly released Zhijie S7 has launched five models, among which S7 Ultra has been added as a high-end model. The official guide price is 249,800 to 349,800 yuan, and the price range is consistent with the old model.

Standing on the level of public opinion, the public doesn’t seem to be interested in the product itself, but what really makes people relish is Yu Chengdong’s series of remarks on "targeting" Xiaomi.

From the mobile phone stand to intelligent driving, Yu Chengdong’s "insinuation" of Xiaomi is familiar, just like the "routine" of the two companies at the mobile phone conference for many years.

However, the trend of executives of the two companies "talking to each other" from a distance has blown to a new battlefield this time, and the "grudges and enmities" between the two companies over the years will also stage a new story in the automobile market.

Yu Chengdong has never been soft on "friends". In this release, Yu Chengdong made many statements all the time, which can be said to be "tit for tat" with Xiaomi.

At the previous Xiaomi SU7 conference, Lei Jun once said: "I found that all the car manufacturers did not consider how to install the mobile phone bracket, and none of them worked well. We must make the best mobile phone bracket!"

At the S7 conference of Zhijie, Yu Chengdong said in a meaningful way: "I really don’t understand why many cars use mobile phone stands. Later, I understood that their car navigation performance is not good! We will let the mobile phone application get on the bus in full, and the powerful heart does not need a mobile phone bracket! "

In addition, Yu Chengdong also intentionally emphasized that the utilization rate of car navigation in HarmonyOS is as high as 99%, while the utilization rate of other car navigation is only 31%, and the gap is "very large".

Regarding Yu Chengdong’s remarks, Lei Jun issued a document in Weibo, saying: "At their press conference, General Manager Huawei ridiculed the design of our original mobile phone bracket for Xiaomi SU7." At the same time, Lei Jun also asked questions and initiated a vote: Do you support the original mobile phone bracket in the car? Why do you think we made the original mobile phone stand?

Up to now, 271,000 people have voted for this activity, of which 231,000 support the original mobile phone stand of Xiaomi SU7 and 40,000 do not. Zinc Finance noticed that the highest praise message in the comment area of the event was: "I can do without it, but you can’t do without it."

In addition to the episode of mobile phone stand, Yu Chengdong also made a targeted "insinuation" on intelligent driving.

It is reported that Lei Jun once said: "The whole industry is in the city of NOA. We started user testing in April, officially opened ten cities in May, and opened nationwide in August!" At the press conference, Yu Chengdong said: "Huawei Smart Drive is a spot, not a futures, and it is the best spot!" In this regard, Lei Jun did not send a response.

At the press conference, we conducted parameter benchmarking and technical comparison, or emphasized the strength of functions, and then the senior management published a document on Weibo to "communicate with each other" from a distance. This marketing technique and rhythm has become commonplace in the mobile phone circle, especially Huawei and Xiaomi, who have used this routine perfectly.

However, this has become a "new thing" in the automobile circle. After all, no car company has conducted such a "blatant" benchmarking before, and there has been no precedent for executives to speak out about competitors’ weaknesses at the press conference.

Obviously, with the competitiveness of Huawei and Xiaomi in the automobile market becoming more and more prominent, the two companies that have been "loving each other and killing each other" for many years have reached the time of "short-term intersection", but this time the battlefield has changed from mobile phones to cars.

In fact, the relationship between Huawei and Xiaomi in the early days was not "tense" at all, and even very "harmonious".

In 2012, Yu Chengdong sent Weibo that he needed to learn Internet marketing from Lei Jun, and Lei Jun also responded that Huawei has always been an example for Xiaomi to learn. At that time, the relationship between the two families was very harmonious.

In 2013, Xiaomi gradually gained momentum and launched Redmi, and Huawei also announced its glory independence.

In terms of brand positioning, Redmi, like Glory, focuses on products with a thousand yuan level. Including the product level, Glory 3C, the first mobile phone after glory independence, is very similar in appearance and configuration to Redmi. Later, sales proved that the two companies’ choices were undoubtedly correct. In 2014, the shipments of Glory and Redmi rose sharply, which brought more revenue to the parent company.

Even if they all made achievements, they all became the best in the market. At that time, the atmosphere between Xiaomi and Huawei was still very relaxed.

When the time came to 2015, Huawei began to make full efforts in the mid-to-high-end market, and achieved outstanding results, and the Mate series emerged. However, in the same year, Xiaomi, due to the insufficient supply of Xiaolong processors, led to a crisis in brand reputation and sales began to decline.

On the other side of Xiaomi’s constant problems, Glory seized this opportunity, eating away a lot of market share originally belonging to Xiaomi and Redmi, and helped Huawei win the first sales volume that year.

There is no doubt that 2015 is a watershed in the relationship between the two companies, laying the groundwork for the future "mutual tearing" between the two companies.

Only a few years later, Huawei Xiaomi began real competition, and the executives of the two companies frequently exchanged ideas at their respective product launches.

For example, in May 2018, HONOR officially announced that it will release Glory play on June 6, which will launch Huawei’s "very scary technology." Xiaomi immediately said that "Xiaomi 8 has many very scary technologies". In this regard, Huawei directly responded that it has a lot of technology. "Do you want to learn? It’s very difficult, so you should study hard. "

By the end of 2019, Xiaomi and Glory started a war of words for a week, starting with Xiaomi’s public relations Pan Da’s announcement that Weibo publicly questioned the existence of false propaganda on the glory smart screen.

In the next few years, such incidents were frequently staged. Even in the last year or two, the "DISS Friends" session at the two press conferences was never absent.

However, from a historical perspective, the reason for the "frequent tearing" between the two companies is also inseparable from the changes in the market environment.

In the years when the two companies were "in love", Samsung and Apple occupied most of the market share. At that time, domestic mobile phones needed to unite and reduce internal friction because of insufficient technical strength. But by 18 years or so, Samsung Apple has begun to decline, while the domestic mobile phone under the rapid development is rising step by step.

Without the threat of foreign enemies, domestic mobile phone manufacturers have also started a new round of competition, and the story of Huawei and Xiaomi "killing each other" has begun.

In fact, in the fact that the entire mobile phone market is gradually sluggish, the "gunpowder smell" of the two companies in the past two years is far less strong than before. But who would have thought that as both companies entered the new energy vehicle market, those familiar "old plots" turned back.

In 2021, after Huawei officially started its automobile business, it always claimed that it would not build cars, but only help car companies build good cars.

So far, Huawei has really not violated this creed, but with the increasing "Chinese content" of the entire automobile circle, consumers have been unable to tell who is the "protagonist".

Up to now, Huawei has reached cooperation with many domestic car companies, such as "Wen Jie" with Selis, Aouita with Chang ‘an, Zhijie with Chery, Polar Fox with BAIC and so on.

Although there are many cooperations, Huawei’s cooperative brands are only "out of bounds", and others are not excellent. As the first smart car that it cooperates with Chery, Huawei’s expectation for the intelligent S7 is obviously higher than other brands. Not only is it equipped with Huawei’s best autonomous driving technology, but it has also gained an unprecedented "momentum" from Huawei.

Unfortunately, judging from the current results, the performance of the intellectual community is very unsatisfactory.

Zhijie S7 has been on the market for nearly five months, and its sales in these five months have failed to exceed 1,000 vehicles. Specifically, there were 115 and 784 vehicles in November and December last year, and 604 and 794 vehicles in January and February this year, respectively.

In the same price segment, on the other hand, Xiaomi SU7 stole the limelight after listing, and the heat continued to rise, and the sales volume was even more popular.

According to public data, Xiaomi Automobile delivered a total of 1,093 vehicles in the 14th week of 2024, ranking 9th among new energy automobile brands. In addition, in the brand sales ranking of the pure electric vehicle market of more than 200,000, Xiaomi Auto also successfully entered the list, ranking fifth with sales of 1.1 thousand vehicles, surpassing Zhijie and Xpeng Motors.

It is worth noting that the delivery of Xiaomi Auto started on April 3rd, and the 4th to 6th falls on Tomb-Sweeping Day holiday, so this data can not fully reflect the actual delivery potential of Xiaomi SU7.

The sales volume of Zhijie S7 can’t exceed 1,000 in five months, and the sales volume of Xiaomi SU7 will exceed 1,000 in the listing week.

Under such a "gap", Huawei can’t turn a blind eye. It must readjust its propaganda caliber and regard Xiaomi as its core competitor. This is also the reason why Huawei wants to "second" release the intelligent S7.

Huawei should re-emphasize the technical gap between Zhijie S7 and Xiaomi SU7, so as to gain more consumers’ recognition and increase sales.

After 2018, the "mutual tearing" between the two companies can be seen as a microcosm of the marketing war of mobile phone brands. Now, this process will be repeated in the automobile market.

So, who will be the ultimate "winner"? This question is not important. It is important to hope that Huawei and Xiaomi can benefit consumers with better technology under this kind of competition, so that the whole new energy automobile industry can reach a higher level.

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