At the beginning of mid-summer, Hefei Shannan Vertical Shadow Park ushered in a unique event. Ruizhong Insurance joined hands with NIO to jointly launch the "Search for Ruizhong’s Destined People" action, inviting elites and participants from all walks of life to enter NIO’s Hefei factory and Hefei Shannan Vertical Shadow Park. "Come with you, everyone enjoys beauty", orchestrated a series of brand experience day activities, allowing each participant to deeply explore the perfect integration of financial culture and innovative technology.
This event specially invited new and old customers of Swiss Public Insurance’s "digital edge", "namesake edge" and "guardian edge" to participate in this meaningful event. The "Finance and Law" forum held on the spot, with senior lawyers in-depth interpretation of economic tools, provided participants with professional legal perspectives. At the same time, financial experts answered questions on insurance trust and shared new strategies and models of wealth management and inheritance in the context of continued downward interest rates.
Under the strong leadership of the Party Central Committee, our country’s new energy vehicle industry has been strongly promoted. NIO, as a leader in the new energy vehicle industry, has been committed to building high-end intelligent electric vehicles since its establishment in November 2014, and provides excellent user experience to provide users with a pleasant lifestyle. This coincides with the brand slogan of Ruizhong Insurance "Ruizhe Lifetime, Everyone Enjoy Beauty". The cooperation between Ruizhong Insurance and NIO this time is not only a positive response to the national strategy, but also an important measure to integrate into the integrated development of the Yangtze River Delta.
In June 2024, Swiss Public Insurance celebrates the first year of Swiss Public Insurance. During this special period, the company announced that it will launch a "Search for Swiss Fate" campaign to celebrate this iconic year. The campaign will run from June to September and cover the whole country.
It is understood that the "Finding Ruizhong’s Destined People" activity aims to deepen the connection between Ruizhong Insurance and customers, and through a series of interactive sessions, find those who are destined to match the company’s brand philosophy. Participants only need mobile phone numbers, ID numbers, etc. to contain specific numbers, or their names contain words related to Ruizhong Insurance’s brand slogan "Ruizhe Lifetime, Everyone Enjoy Beauty", or the items around them are linked to the company’s product name to have the opportunity to become "Destined People".
As part of the event, the lucky lucky ones will receive a series of special experiences, including a visit to the headquarters of Ruizhong Insurance, experience the culture of the capital, and have the opportunity to receive "exclusive" certificates of fate and exquisite merchandise gifts. This is not only a grateful feedback to the lucky ones, but also an opportunity to deeply understand the spirit of the Ruizhong Insurance brand.
Through this event, Ruizhong Insurance demonstrated its commitment to customer care and its determination to continuously innovate and enhance the customer experience. The industry generally expects this event to further deepen the connection between the company and its customers and provide participants with an unforgettable experience.
Ruizhong Life Insurance Shaanxi Branch